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Business Process Orchestration Case Study

Challenge

Today, customers expect to have information where they need it, when they need it, how they need it. Getting the right information to the right customer on the right device at the right time is the key value of business process orchestration. EC Wise is a leader in developing learning based systems that provide customers with 365 day / 360 degree relationships with their various providers.

The companies that can deliver real-time, true, one-to-one customer relationships will enjoy significant competitive market advantage, while substantially reducing the costs of spoiled, unused inventory and human resources.

The challenges are multi-faceted. How do you bring together all the corporation’s inventory knowledge; how do you capture customer propensities, characteristics, habits and interests; how do you leverage business and marketing rules to optimize directed market performance; how do you assure the system will scale under load; how do enable systems growth and change; how do guarantee security and service levels?

Solution

EC Wise is creating enterprise business process orchestration solutions that leverage automation and learning systems to deliver a new generation of customer relations and interactions that improve profitability, upsell and lead generation. These EC Wise solutions learn about each and every customer, adjust in real time to their needs and cost effectively use excess inventory to offer smart one-to-one virtual valet services – economical – on the device of choice.

EC Wise builds these virtual valets primarily for entertainment and travel centric industries, where customers take great pleasure and enjoyment from having 365 day / 360 degree “cuddling and pampering” experiences. EC Wise leverages analytics, automation and smart devices to dramatically increase upsell and lead generation by increasing the quality and quantity of touch points between customers and various entertainment venues.

Every customer gets a virtual valet that knows what they want, when they want it and what they are willing to spend. EC Wise solutions are architected, designed and built to deliver an automated virtual valet that leverages learning systems using patented negotiating tools that analyze information from smart inventory offering engines. EC Wise has the extensive machine learning experience required to design offerings engine that uses dynamic self-correcting machine learning in real time.

EC Wise’s integration teams enable quick, cost effective installation of connectors to disparate systems. EC Wise delivers easy to use self-directed interfaces for smart phones, tables, kiosks, web interfaces and text interfaces to expand and manage the customer’s experience.

Technologies

These systems are built leveraging different stacks and technologies including: the MS Stack, the open source stack with Hadoop, MySQL and Oracle, HTML5 and Unity 3D.

In addition to demonstrating superior capabilities in terms of product development, the EC Wise team worked with us as a partner to develop and refine our strategic product vision and was instrumental in the development of our business and marketing plans; EC Wise team members very effectively participated in customer and investor presentations, and were instrumental in helping us secure our first round of funding. They go well beyond the expectations of any service provider.
  • Keith Klinkhamer
  • Founder
  • An Entertainment and Hospitality Host Services Company
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